Fintechs: 4 pointers to secure your own bright future.

The economy and COVID-19

With large swathes of society working from home, schools shuttered, and the entertainment sector shut down, the economy is taking a big hit. We’re quickly diving deep into a big economic shock and long-term recession. International trade and travel have diminished. Supply chains are distorted as factories and borders are closed. Given a decline in demand, plus government measures to protect public health, whole sectors face a sudden, sharp decline in revenue. Whilst there are large differences between sectors, this will impact the entire economy. Governments have announced large aid-packages, but this will only help curb some of the shock.

Given this scenario, it’s easy to understand the fintech community is also facing losses.

 

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Fintechs, fasten your seatbelts: RedSnap Inc. is here!

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Fintech agencies RedSnap and East have joined forces to form RedSnap Inc., a full-service branding, marketing and sales agency powering growth of fintech companies worldwide. The merger has been coordinated and executed by financial specialist Hidde Hartelust. RedSnap Inc. is operational from three offices in Amsterdam and Milan and has strong connections in major fintech hubs across the globe, such as Amsterdam, London, Singapore and Hong Kong.

RedSnap was founded 3,5 years ago by Brian van Wachem, who previously held several positions as a commercial director in both Europe and Asia. Brian was soon joined by (digital) marketing specialist Ernst Roelofs, who had been working for tech companies for years already. East was started by Diederik Heinink, who was previously working with financials and agencies in several parts of the world, was an entrepreneur before and is specialized in marketing and communications strategy, branding and reputation management.

Brian, founder of RedSnap, commented: "We were already following the stormy development of East and saw the agency was complementary to our services. Now, we can finally offer a one-stop shop for fintechs."

"I saw these guys were setting a new standard in supporting fintech growth and knew RedSnap would be the perfect business partner. Together, we can integrate branding, marketing and sales to truly deliver everything that fintech companies need to grow," said Diederik Heinink.

RedSnap Inc. is currently powering growth for: AcceptEasy, Bankifi, Blanco, BPC Banking Technologies, Fidor, Fintonic, Owlin, Randstad, RedCompass, Smart2Pay, Suburbia and Twisto.

ABOUT THE AUTHOR
Brian van Wachem

Co-founder and managing director of RedSnap Inc.. Brian has built a proven track record in commercial roles within the global tech and financial services industry. He worked as a board member for a FinTech 50 startup as well as an executive in (at that time) the biggest technology company in the world, both in Europe and Asia. Brian’s specialism is developing and implementing business development strategies within technology scale ups. He is passionate about sports and currently occupied with training for the triathlon.
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